WCFA is excited to welcome five distinguished PR experts as our newest Individual Members. Their varied backgrounds and deep experience promise to enrich our community with fresh perspectives and drive meaningful advancements in the field of communic...
This year a series of high-profile collaborations emerged across a range of industries, capturing the public's imagination and reflecting the growing trend of blending creativity, innovation, and cultural influence. As brands continue to transcend th...
In today’s corporate landscape, navigating crisis management, ESG (Environmental, Social, Governance), and leadership challenges require strategic expertise and adaptability. As businesses face increasing scrutiny and regulatory complexities,...
The Davos Communications Awards 2025 has extended its application deadline! Now, you have even more time to submit your entries and showcase your outstanding achievements in the field of communications. Due to numerous requests, the final deadline ha...
In today’s unpredictable political environment, effective public relations goes beyond delivering a message; it involves understanding voter concerns, political climates, and media dynamics. Successful political communication strategies connect with...
WCFA is excited to announce PRMR Inc. as its newest Corporate Member. PRMR Inc. is a comprehensive public relations firm that provides a full suite of in-house services, including public relations, creative solutions, and digital/social media experti...
As technology continues to evolve and consumer behaviors shift, the ways in which brands communicate and connect with audiences are transforming. In 2025, public relations and digital marketing will increasingly focus on building authentic, meaningfu...
In today’s globalized world, effective communication involves more than just translating words; it requires a deep understanding of local cultures, values, and traditions to ensure that messages resonate meaningfully with diverse audiences. Successfu...
In an age where artificial intelligence is transforming the way businesses communicate, strategic leadership in AI-powered PR is crucial. Sanjiv Winayak, Senior Client Director and Head of AI at Milk & Honey, will share his cutting-edge insights...
In a groundbreaking move, Lidl is set to become the first supermarket to sell products directly through TikTok Shop. Starting at 9am on February 20th, the brand will launch exclusive high-protein product bundles, priced at just £5 each, on the popula...