HS Chung

HS Chung is the Founder & CEO of Synergy Hill+Knowlton Strategies, Republic of Korea. She brings over 30 years of marketing and communications experience working for integrated marketing agencies DMB&B, McCann-Erickson, in-house PR and marketing at The Westin Chosun and The Ritz-Carlton Seoul hotels, and for major Korean broadcasting station, MBC-TV. Currently she leads a team of close to 250 staff across Asia and manages affiliate relationships across markets in Asia offering services in Corporate, Marketing Communications, Government, Public Affairs, Technology, Consumer Healthcare and Crisis and Issues Management practices. HS also spearheads specialised service offerings for the Korean government and conglomerates going global including LG Electronics. HS is recognised as ICCO’s 2020 PR Leader of the Year, Campaign APAC’s Women to Watch 2020 and PRovoke APAC’s 2020 Innovator 25.